Introducing the Aprilia RS 660

A BRAND-NEW CONCEPT IN SPORT RIDING BASED ON AN OPTIMUM POWER-TO-WEIGHT RATIO, WITH THRILLS ACCESSIBLE TO ALL 

A SLEEK CHASSIS, TRIMMED WEIGHT, NEW 100 HP TWIN ENGINE, PREMIUM ELECTRONICS AND A BREATHTAKING NEW COLOR THAT SETS A NEW BENCHMARK IN BOTH STYLE AND SLEEKNESS: THE RS 660 IS THE ESSENCE OF THE APRILIA BRAND, A PERFECT AMALGAMATION OF TECHNOLOGY, INNOVATION AND DESIGN


A new era beckons for Aprilia. Resting on an all-new technical basis and defined by the brand-new 100-bhp 660cc parallel-twin engine, a new generation of lightweight yet high-performance bikes is born, featuring sophisticated design and cutting-edge technology. This marks a re-emergence of mid-displacement engine sizes, allowing you to rediscover the pleasure and joy of everyday riding. 

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The Aprilia RS 660 is the first of a brand-new range of motorcycles in response to the demand from new generations for fun, easy and satisfying bikes, just as apt for thrilling road riding as they are for occasional outings on the racetrack. 

The RS 660 raises the concept of sportiness to a new level, focusing on an excellent power-to-weight ratio that is likely to really excite but that is also easy to handle, making it an accessible ride for anyone. A unique bike stylistically, from the ground up, maintaining the Aprilia values of state-of-the-art technology and style that you see even in its colors. 

The first manufacturer to break the black and red monopoly with its spectacular coloration in the 1990s, Aprilia now returns to its role as stylistic ground-breaker, debuting the RS 660’s new Acid Gold – a color yet to be seen in the motorcycle world – adding a new perspective to the most up-to-the-minute sportiness and setting a new benchmark for high-performance motorcycle sports styling. 

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The RS 660 thus rekindles the pleasures and everyday enjoyment of the sports bike experience. A new concept in sport riding and an excellent all-round bike – whether it be for commuting or the most full-throttle riding – the same sense of exhilaration can be expected. The RS 660 offers, for the first time in its class, first-rate technical content, honed from Aprilia's competition racing experience, made available for street-riding fun. A perfect formula for maximum enjoyment, at a slender wet weight of 403 lbs, featuring a package of APRC electronic rider aids that would be at home even in superior classes.